The Leisure and Entertainment industry, encompassing sub-industries such as Sports and Recreation, and Entertainment and Media, is witnessing robust growth driven by increasing consumer spending and technological advancements. The global sports market is projected to reach $614.1 billion by 2022, growing at a CAGR of 5.9%, fueled by rising sponsorships, media rights, and merchandise sales. Meanwhile, the global entertainment and media market is expected to grow to $2.6 trillion by 2025, with a CAGR of 5%, driven by digital media consumption and streaming services. These sub-industries are pivotal in shaping consumer experiences and driving economic impact globally.
26%
There is a growing opportunity for park managers to boost their revenue by creating compelling marketing content that captures consumer attention. To learn how to increase brand awareness for your tourism spot, download the report.
13%
The use of AI is inevitable, particularly in the entertainment industry, where it continues to play a pivotal role in content production. Discover more about the transformative impact AI is having on entertainment production with Sid's report.
23%
Concerts and festivals have become integral parts of Millennial and Gen Z budgets. By developing a coherent marketing strategy that drives ticket sales and brand recognition, event organizers can create value for both themselves and attendees. Implementing key strategies will ensure increased engagement and satisfaction for event-goers.
